Social media channels like Facebook, Twitter, Instagram, and LinkedIn allow your business to reach more customers and boost brand awareness. In addition, you can use social media marketing to send traffic to your website and encourage more people to learn about your company, products, and services.

Sharing your company’s content on social media is a great way to increase site traffic and ultimately conversions.

If you run a business and maintain a social media presence on numerous platforms, you know how difficult it can be to keep track of your competitors, your mentions, and your social media analytics.